The Misconception of OTA Content Scores
Based on h2c’s regular online travel agency (OTA) quality checks, the static content quality of a hotel scores 76% on average across the main OTAs employed.09.06.2017
Benefits of an Internet Booking Engine RFP
h2c‘ IBE RFP support ensures greater process efficiency as well as an outcome that meets both the customer’s and the hotel’s/chain’s requirements.14.02.2017
Creating the Future of Hotel CRSs - Become a Sponsor of h2c’s Global CRS Study
Hospitality distribution management has evolved to a day-to-day challenge: just now is the right time to bring hoteliers and tech providers together for creating more competitive and disruptive solutions. Become a Sponsor of h2c's Global CRS Study.17.01.2017
New Phocuswright Reports on Online Travel Trends - Supported by h2c Analysts
For over ten years, h2c has audited various Phocuswright reports and continues to support numerous research studies. The latest edition of the “German Online Travel Overview” was published in November 2016.20.12.2016
Content Extensions: Already Added the Toothbrush on Booking.com?
OTAs are not per se bad for your business and bottom line. In fact, they can be valuable sales channels as long as distribution controlling tactics and marketing needs are aligned.22.11.2016
What Characterizes a Converting GDS Description?
Amidst all discussions about increasing direct website business, driving conversion rates up and lowering OTA distribution costs, GDS business is sometimes left behind. GDS corporate bookings are often of great value for the hotel’s distribution mix for several reasons.20.09.2016