2017 Global CRS Study

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  • CRS solutions only cover two-thirds of the hotel chains’ requirements
  • Depth of CRS integration with corresponding systems (e.g., PMS, CRM, RMS) is often insufficient
  • Hoteliers often maintain CRS workarounds (e.g., data replication) for connectivity to their management systems
  • CRSs rarely fulfil the distribution requirements of resort hotels
  • Consumer-facing CRS front ends (standard and mobile IBE) struggle to compete with OTAs
  • CRS services hardly differentiate from those of channel managers and standalone IBEs